5 Best SaaS Lead Management Tools — Top Picks

Sathish Sundar
3 min readJan 24, 2024

Are you looking for the best SaaS lead management tools to nurture the leads and customers perfectly? Leads are the goldmine for any business as they can yield you revenue when used appropriately. SaaS businesses usually provide trial versions of the product to acquire more leads. Choosing the best SaaS lead management tools can help you segment the leads properly for sure. Approach the segmented leads and turn them into paying customers instantly.

· Hubspot
·
Keap
·
Marketo
·
Pipedrive
·
Prospect.io

Hubspot

HubSpot is one of the best SaaS Lead Management Tools. It is a marketing automation tool that helps you to generate more revenue by managing your leads, improving your marketing and sales process, and measuring your success.

It has two versions: Hubspot CRM and Hubspot CMS. The CRM version helps marketers to manage their leads, while the CMS version helps content marketers to create digital content for their target audience.

Keap

Keap is a self-service platform that allows you to create and manage your own lead generation campaigns. It has a variety of features that include:

– Lead Scoring: Keap’s lead scoring algorithm assigns a score to each new lead based on the company’s criteria. This helps in…

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Sathish Sundar

Digital Marketer | Budding Data Scientist | Blogger | Senior Marketing Specialist | Civil Engineer.😎